How will their  expert estimates affect your business and life? 

The title of the article and first paragraph says it all.  The details on why they make their various projections are available in the url link below. Since the new normal is volatility, how can you find a way to make money under whichever scenario you feel they project is most likely to occur?

"High unemployment could last a long time

Commentary: Trio of speakers put the ‘dismal’ back in economics

The U.S. economy won’t return to full employment for years, according to trio of well-known economists speaking in Washington on Tuesday at a conference on America’s Fiscal Choices.”

http://www.marketwatch.com/story/high-unemployment-could-last-a-long-time-2010-10-05?siteid=nwtpm